Country Switcher: iTunes, App Store Web, and Google Play Web

ASO.dev provides three independent ways to work with store countries.
Each mode serves a different purpose - from quick web previews to full App Store ASO analysis.

Which method should you choose:

iTunes Switcher (device)
→ for accurate ASO analysis and the real App Store experience

App Store web via apps.apple.com
→ for quick Apple App Store page previews without changing the device storefront

Google Play web via play.google.com
→ for quick Android store page previews by country and language

iTunes Switcher changes the country of the native App Store directly on your device:
iPhone, iPad, or Mac.

Need the iOS-only flow without installing the ASO.dev app? Use the Switchr page:

This is the only way to see the App Store exactly as users see it in the selected country.

What you see:

• real search results
• local featuring
• in-app events
• real screenshots and videos
• prices and subscriptions
• CPP and PPO variations

Important:

• available only on iPhone, iPad, and Mac
• Apple ID is not changed
• subscriptions are not reset
• account settings are not affected

The country list supports:

• Search by country name
• ⭐ Favorites - tap the star to pin a country to the top of the list

This is useful if you regularly check the same regions.

Select a country from the list and the App Store will open in the chosen region.

iOS/macOS shows a system message:

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Cannot Connect to App Store

This is normal system behavior. Just tap OK.

When switching the country via iTunes Switcher, the App Store language is determined automatically according to Apple’s system rules and depends on the language set on your device.

Apple applies cross-localization rules:

• if the selected country has a localization matching the device language, the App Store opens in that language
• if not, the default language for that country is used

Example:

• device language: English
• selected country: Germany

If the app has an English localization, the App Store listing will open in English.
If no English localization is available, the German version will be shown.

ASO.dev does not override these rules and displays the App Store exactly as real users see it on their devices.

Apple allows you to browse the App Store in a browser at apps.apple.com.

This method is useful if you need to:

• quickly open an app page
• check metadata
• work without an iPhone or Mac (Windows, Android, Linux)

Country switching is done via the URL.

However, the web version shows a simplified App Store model.

It does not reflect:

• real search results
• personalization
• in-app events
• CPP / PPO
• featuring and recommendations

This is a good tool for quick checks, but not for deep ASO analysis.

To change the country in the web version of the App Store, select a country from the list.
For each country, supported languages are shown according to Apple’s cross-localization rules (if available).

• clicking a country opens the app page in the default localization
• clicking a language (if available) opens the page in that localization

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Store Country Switcher

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Store Country Switcher

Google Play can also be checked in a browser at play.google.com.

This mode is useful if you need to:

• quickly open an Android app page
• check public Google Play metadata
• verify country and language variants in the browser
• compare App Store and Google Play pages without switching tools

Country and language switching is done through Google Play web URL parameters:

• gl controls the country
• hl controls the interface and listing language when available

Keep in mind:

• Google Play web can differ from the Google Play app on a device
• availability may depend on device filters, rollout, account, and location
• public web pages do not replace Google Play Console data
• browser cache and personalization may affect what you see

Use Google Play web mode for fast checks and visual review. For publishing, metadata editing, releases, pricing, and reviews, use the Google Play integration inside ASO.dev.

For convenient work with App Store web and Google Play web, ASO.dev offers a browser extension.

ASO Locale Switcher allows you to:

• instantly change country and language directly on apps.apple.com and play.google.com
• switch between localizations without editing the URL manually
• quickly review different countries and languages
• move between App Store web and Google Play web pages

The extension works in the browser (including Windows)
without changing the iTunes Store, Apple ID, Google account, or the device - browser only.

This is the best option if:

• you mainly work with App Store web or Google Play web in a browser
• you need fast locale switching
• speed matters
• you don’t have access to an iPhone or Mac
• deep ASO analysis is not required