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Optimize Public Holiday Campaigns with ASO.dev Tools

Public Holidays Calendar in ASO.dev

As app developers and marketers, public holidays are more than just days off—they’re opportunities to prepare, strategize, and optimize your apps for seasonal trends and surges in downloads.
At ASO.dev, we understand the importance of staying ahead, even during holidays, which is why we’ve designed our platform to keep you productive without disruptions.

How ASO.dev Helps You Navigate Public Holidays

Localized Strategies for Global Audiences

Public holidays differ across countries and cultures, and ASO.dev’s localization tools help you align your apps with these unique opportunities. Whether it’s Black Friday in the United States, Lunar New Year in China, or Bastille Day in France, you can customize keywords, screenshots, and app descriptions to resonate with users in specific regions.

Enhanced In-App Event Support

With In-App Events feature, you can plan promotions around public holidays to engage users and boost visibility.
Whether launching a Valentine’s Day campaign or a summer sale, ASO.dev allows you to schedule, localize, and optimize these events seamlessly.

Custom Product Pages for Seasonal Promotions

Public holidays often demand tailored marketing strategies, and ASO.dev’s Custom Product Page (CPP) functionality lets you create unique app pages for different seasonal events. Pair these pages with Mass Screenshot Uploader to manage visuals, promo texts, and videos across various locales.

Bulk Tools for Holiday Prep

Holidays often mean tight schedules, and ASO.dev’s bulk tools are here to save you time.
Use the Mass Screenshot Uploader to update app visuals for Christmas or Halloween in all supported regions.
Holidays are a great time to showcase festive updates through videos. You can now upload videos to the App Store directly. Leverage the keyword tools to optimize app store visibility during holiday-themed searches.

Track performance during holiday campaigns.
Measure how your keywords, CPPs, or events are performing and adjust your strategy for the next big day.

Localization Validation

Avoid localization pitfalls and ensure your campaigns are ready for global markets.
For example, our validation ensures no AI mentions appear in Chinese localizations for compliance.

Project Privacy for Collaborative Workflow

Holidays might require extra collaboration with freelancers or teams.
Use ASO.dev’s project privacy settings to control access rights and permissions for shared projects.

Public holidays are opportunities to shine in app store optimization, and ASO.dev ensures you have the tools to make the most of them. From localized strategies to streamlined workflows, we’re here to keep you ahead—no matter the season or holiday.

Get started today and turn every holiday into a growth opportunity with ASO.dev!