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Top Apps by Category:Analyze Best Free, Paid, and Grossing

“Top by Category” in ASO.dev provides a tool for analyzing the leading apps within specific categories on the App Store including iPhone, iPad, Apple TV, Apple Watch, macOS and visionOS.

  • New Apps: Displays recently released apps that are starting to gain popularity. This is useful for analyzing current trends and identifying emerging competitors.
  • Top Apps: Shows apps that have already achieved leading positions in the category. This helps identify the most successful apps and study their strategies.
  • Free Apps: A list of apps that are available to users at no cost. This helps understand which free apps attract the most users.
  • Paid Apps: Displays apps that users must pay for. This is important for analyzing monetization and understanding which paid apps are in demand.
  • Top Grossing Apps: Shows apps that generate the highest revenue, combining earnings from paid downloads and in-app purchases. This helps assess successful monetization models.
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Top apps Top apps

How It Works

Getting Started

To use the “Top by Category” feature, you need to specify the following parameters:

  • Top or New Apps: Focus on top or new apps in the selected category.
  • App Type: Free, Grossing or Paid: Allows you to analyze different market segments.
  • Platform: iOS, iPad, macOS, Apple Watch, Apple TV, Vision OS: Enables analysis of app performance across different devices.
  • Category: Select a specific category for research, such as “Games,” “Productivity,” or “Health & Fitness,” allowing for a focused analysis of the top apps in that category.
  • Country: Choose the country to analyze the top apps in that location.
  • Date: Choose a date to view the top apps for that specific day.
  • Comparison Date: Select a second date to compare the top apps from the chosen date against those from another date.

Search Results

Scroll to selected application

Directly below the filters, you’ll see Rank: [Position], displaying your selected app’s ranking within its category. If the app is outside the top rankings, it will display Rank: App Out of Top.

Clicking on this text will scroll the page to highlight the selected app.

Apps

Once parameters are selected, ASO.dev generates a list of top-ranking apps based on the chosen criteria.

The Out of Top section appears after the main ranked list, displaying apps that have fallen out of the top rankings.
Each app in this section shows its previous position

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App card App card

The data displayed on the app card includes:

  • App icon
  • App position: The app’s ranking on the selected date.
  • Change in position
    • - [Position] ↓: Indicates a drop in position by a certain number of positions
    • + [Position] ↑: Indicates an increase in position by a certain number of positions
    • : No longer ranked.
    • : New ranking position.

When you hover over the position change, a tooltip will display the current and previous positions.

  • Previous position: Indicates the app’s previous position for Out of Top applications.
  • App name
  • Subtitle
  • Current rating
  • Number of ratings
  • Publisher
  • Number of downloads
  • Revenue data (for grossing apps)
  • Price: Indicates whether the app is totally free or free with in-app purchases or paid.
  • App Id: The unique identifier for the app in the App Store.
    • Button to copy the app’s link to the Clipboard.
    • Button to open the app’s page directly in the App Store.
  • Bookmark icon button to add to the Competitors list
  • Button with a shield for viewing the app’s keywords through the Spy screen

Clicking on the app card will open App information view.

This information helps to understand what makes these apps successful in their category.

By using the “Top by Category” feature, developers and marketers can understand the competitive landscape and optimize their strategies for promoting their apps in the App Store.